Privacy Policy

Who we are

Decision Insight Partners LLC is a consulting business based near Tahlequah, Oklahoma, operating this website at decisioninsightpartners.com. You can reach us at (918) 200-9699 or through LinkedIn.

What we collect

This website is deliberately simple. There is no contact form, and almost all of it works without you telling us anything at all. Three things are different: creating an account, buying something, and working with us as a client. What gets collected falls into these buckets:

• Analytics data. We use Google Analytics to understand how people find and use the site — pages viewed, roughly how long you stayed, which links you clicked, your approximate location (city or region, from your IP address), and your device and browser type. This is aggregate and statistical; we are not trying to identify you personally.
• Payment information. If you buy a tool or a report subscription, checkout is handled by Stripe, which is the seller of record for those purchases and takes your billing details directly. If you become a client, your invoices and any monthly billing come through Stripe (or, for some earlier clients, Square), and you give them your card or bank details directly, on their own page. We never see or store your card number. Both handle payment processing under their own privacy policies.
• Your business, if you are a client. What Michael learns about your business is kept in your account: notes from your sessions, his assessment of the seventeen steps, and your plan. You can see your plan; the notes and the assessment are working papers, visible only to him. If we keep watch on something for you, such as your website, your renewal dates or the public prices of your main inputs, those checks read public sources and what you have given us, and nothing else.
• Account information. If you create an account, we hold your email address, your name, your business name, and your trade and county. Trade and county are what let us see which problems are common where; anything we publish from that is aggregated and never names a business.
• Messages you send us. If you use the form on the contact page, we keep what you type into it (your name, business, email, phone, what you need and your message) and where your visit to this site started, such as a LinkedIn post or a Google search. That last part is worked out in your browser for that visit only and sent only if you send the form; no cookie is set for it. To limit spam we count messages per connection using a scrambled code, never your actual address.
• A count of pages opened. Separately from Google Analytics, we keep our own simple count: which page was opened, on what day, and which site the visit came from. It uses a random number that lasts only while your browser tab is open. No cookie is set for it, your address is not recorded, and it holds nothing that identifies you. If your browser sends a Do Not Track or Global Privacy Control signal, your visit is not counted at all.
• Server logs. Our host, Netlify, keeps standard technical logs (IP address, timestamp, page requested) for security and reliability.

How we use it

We use this information to see which pages are useful and which aren't, to understand how people reach the site, to respond to you if you contact us or book a session, and to keep the site working and secure. That's the whole list.

We do not sell your information. We don't share it with advertisers, and we don't send marketing email to people who haven't asked for it.

Cookies and how to turn them off

Google Analytics sets cookies to tell repeat visits from new ones. You can block or delete these at any time:

• Clear or block cookies in your browser settings — every major browser supports this
• Install Google's Analytics Opt-out Browser Add-on, which stops Google Analytics on every site you visit
• Use your browser's private or incognito mode

Blocking these cookies won't break anything on this site.

Third parties we rely on

A handful of services make this site work. Each has its own privacy policy:

• Google Analytics — website usage measurement
• Square — invoicing and payment processing
• Supabase — the database and the sign-in behind your account
• Stripe — checkout and payment processing for tools and report subscriptions, and client invoices and monthly billing
• Resend — delivery of sign-in emails
• Netlify — website hosting and delivery
• Google Fonts — typefaces used on the site, loaded from Google's servers (which means Google receives your IP address when a page loads)

How long we keep things

Analytics data is retained according to Google Analytics' standard retention period. Booking and client records are kept as long as needed to serve you and to meet ordinary business and tax obligations, then deleted.

Your account stays until you ask us to delete it. Ask, and all of it goes — the account, the notes, the plan and the business details — permanently. If you stop working with us as a client, you get a copy of everything we keep about your business, and thirty days later it is deleted: the notes, the assessment, the plan and the record of the checks. Your sign-in and anything you bought stay, because those are yours. While you are a client, the record of the automated checks is trimmed on a schedule: the detail of each check after 90 days, and its readings after two years.

Your choices

You can ask us what information we hold about you, ask us to correct it, or ask us to delete it. Call (918) 200-9699 or message us on LinkedIn and we'll take care of it. If you've paid an invoice through Square, you can also contact Square directly about data they hold. That includes your account here: say the word and it is deleted, notes and all.

Confidentiality of client information

Separate from this website: anything you share with us during a consultation, discovery session, or engagement — your numbers, your pricing, your strategy — is treated as confidential and is never published or shared without your written permission.

What we record about your business is treated the same way. It describes where a business is weakest, which is not something to hand around. It is never published in any form that identifies you or your business, never sold, and never shared with anyone. What may be published is the shape of the whole: that, say, pricing is the most common constraint among builders in this region — a sentence that is true of hundreds of businesses and traceable to none.

Children

This site is intended for business use and is not directed at children under 13. We don't knowingly collect information from them.

Changes to this policy

If we change how we handle information, we'll update this page and change the date at the top. Material changes will be obvious, not buried.

Questions

If anything here is unclear, ask — we'd rather explain it than have you guess. Call (918) 200-9699.