HVAC 52-Week Content Pack: A Year of Posts for a Heating & Air Company

Most HVAC companies post four times in January and nothing in July. Not because there is nothing to say — because at 6 a.m. with a truck to load, nobody is writing captions.

This is the year, written. One post a week. Each one has a hook line, the caption, a call to action, five hashtags and a note on what to photograph with your phone. Filters and carbon monoxide in January. "Book spring now" in February, before the first 90-degree day. Storm season and surge protectors in April. The capacitor post in June, because that is when they fail. The age-times-cost rule for repair-or-replace in July. Fall tune-ups open in September. The first freeze in November.

None of it is engagement bait. Every post ends in something you can count: a booked tune-up, a review, a referral, a filter sold, a maintenance-plan sign-up. The "five posts that always work" — before-and-after, the review ask, the seasonal reminder, the honest one, the crew — recur through the year on purpose, and the pack explains why each one works so you can keep going after week 52.

Twelve placeholders, filled once. Your phone number, your town, your referral reward, your financing terms, your holiday hours. Type them over and the whole year reads as yours.

Three files. An editable Word document, a print-ready PDF, and a CSV with all 52 rows that pastes straight into any scheduler — load a month and forget about it.

Built for

Heating and air companies · HVAC and refrigeration contractors · anyone running the Facebook page for one · the office manager who was handed "social media" on top of everything else.

What you get

Word (.docx) + PDF + CSV, instant download. Opens in Word, Google Docs, Pages and LibreOffice.