Tools

The spreadsheet, already built.

118 working models — every one does the arithmetic, shows the assumptions it is making, and prints on a page you can hand to somebody. Built by an analyst who has had to carry the number, not by a designer who liked the grid.

Financial Health

11 tools

Small Business Financial Health Dashboard Stop guessing whether your business is actually making money. $29 Small Business Bookkeeping & Tax-Prep Organizer Most small businesses do their bookkeeping in March, for the year that ended in December, out of $24 How Much Can I Pay Myself? How much are you actually paying yourself per hour? $27 If Revenue Drops: The Downturn Playbook If your revenue dropped 30% next month, what would you cut first? And second? And how long would $29 The Month-End Close: Checklist & Reconciliation Tracker A P&L that arrives on the 20th is a history lesson. One that arrives on the 7th is a steering wh $24 The Owner's Paycheck: What You Make, What the Job Pays, and the Gap You "make $48,000." You actually took $90,000. And you're still underpaid by $23,500. $29 The Subscription & Card Sprawl Cleanup: Find the Zombies, Fix the Cards Your business pays for things nobody has opened since March. $24 The Warranty Reserve: Warranty Work Is a Cost You Haven't Been Booking Warranty work isn't bad luck. It's a cost of goods you haven't been booking. $24 The Daily Number: You Can't Steer a Business You Only Look At Monthly You can't steer a business you only look at monthly. $22 The Annual Physical: Your Business Gets a Checkup Once a Year, or an Autopsy Eventually. Your business gets a physical once a year, or an autopsy eventually. $39 The Insurance Review: You Renewed It Four Times Without Reading It. The Business Changed Every Year. You renewed it four times without reading it. The business changed every year. $24

Pricing & Quoting

12 tools

Job Quoting & Bid Calculator You are probably quoting off the wrong labor rate. Almost every contractor is. $34 Price Increase Toolkit You can lose 20% of your customers and make exactly the same money. $34 Quote Follow-Up & Pipeline Tracker You didn't lose that job to a cheaper bid. You lost it because nobody called. $27 What a Discount Really Costs Twenty percent off doesn't cost you twenty percent. At a 40% margin, it costs you half your prof $29 Price the Room: Workshop, Class & Event Pricing Calculator Your $89 workshop needs 22 seats to break even. The room holds 20. $24 Bid or No-Bid: The RFP Decision Calculator You win one bid in five. That means every win carries $18,000 of bidding cost — is that in your $29 The Wholesale Line Sheet: Pricing Ladder & Buyer-Ready Sheet A shop pays you half of retail — and still has to make its own margin. Your price has to carry t $24 The Price List Rebuild: Service Menu Audit & Repricing Your menu was priced years ago, by feel. Since then everything went up — and the menu moved late $26 The Retainer Builder: Recurring Revenue for Service Pros Project work pays in lumps and starves in gaps — and the gaps don't schedule themselves around y $24 The Quote Follow-Up Machine: The Ladder That Closes What Silence Kills Quotes die of silence, not price. $26 The Price Book Builder: Flat-Rate Prices From Your Real Costs, Not Your Nerve The kitchen table is the most expensive room in your business. $29 The Quote Clock: The Fastest Quote Wins More Often Than the Cheapest One. The fastest quote wins more often than the cheapest one. $26

Cash Flow & Collections

12 tools

13-Week Cash Flow Forecast Profit is an opinion. Cash is a fact. $32 Who Owes You Money? AR Aging & Collections Tracker You did the work. Here is who still has not paid for it, in the order to chase them, with the wo $27 What Is This Money Really Costing You? (rebuilt Sept 8, 2026) Lenders never describe price the same way twice — because comparison is bad for business. Theirs $34 Feast & Famine: The Seasonal Cash Planner Your business doesn't fail in August. It fails in February, with August's spending habits. $29 The Cash Buffer: Survival-Weeks Calculator & Build Plan If revenue stopped today, how long does the machine keep running? Most owners answer with a winc $22 The Deposit & Draw Schedule: Who's Financing This Job, You or Them? If you start work before money moves, you're the bank now. $26 The Slow Season Payroll Bridge: The Crew You Lay Off Costs More Than the Crew You Carry January's layoff is expensive. Nobody invoices it. $26 The Gift Card Float: The Only Loan Your Customers Give YOU Gift cards are the only loan your customers give YOU. $24 The Late Fee & Terms Sheet: Your Terms Aren't Mean. Your Silence Is Expensive. Your terms aren't mean. Your silence is expensive. $24 The Card Fee Bill: You Have a Silent Partner Taking 3.1% Off the Top of Every Job. You have a silent partner taking 3.1% off the top of every job. $24 The Write-Off Decision: Chasing It Is Also a Cost. Nobody Ever Prices That Side. Chasing it is also a cost. Nobody ever prices that side. $24 The Standby Line: Apply for Credit in the Best Month You've Ever Had, Not the Worst. Apply for credit in the best month you've ever had, not the worst. $24

Marketing & Leads

13 tools

Marketing Channel ROI Tracker "Half my advertising is wasted. I just don't know which half." $34 What a Referral Is Actually Worth Your best customers already recommend you. Almost none of them have been asked to. $29 The Review Engine: Google Review Velocity & Value Calculator The competitor with 180 reviews gets the call. Here is the machine that catches them — it costs $22 The Lead Ledger: Real Estate Lead-Source ROI The sphere produces a closing for $1,050. The Facebook ads produce the same closing for $6,600. $26 The Marketing Budget Allocator: Return Per Dollar, By Channel Marketing budgets are set by history — last year's split plus whoever asked loudest. Returns don $26 The Sales Pipeline Truth: Weighted Forecast & Coverage Every pipeline is three numbers wearing one name. $26 The Referral Engine: Track the Cheapest Customers You Have & Ask On Purpose Your cheapest customer is hiding inside your happiest one. $24 The Email List Starter: Your Followers Are Rented. Your List Is Owned. Your Instagram followers are rented. Your email list is owned. $24 The Trade Show ROI Ledger: The Booth Doesn't Lose Money. The Missing Follow-Up Does. The booth doesn't lose money. The missing follow-up does. $24 The Google Business Profile Tune-Up: The Storefront on the Busiest Street in Town, Undusted Since You Opened. It's the storefront on the busiest street in town — and you haven't dusted it since you opened. $24 The Before & After Photo System: You Produce Proof Every Day and Throw 85% of It Away. You produce proof every single day — and throw 85% of it away. $22 The Neighborhood Mailer Math: Don't Mail the Town. Mail the Nine Houses Watching Your Truck. Don't mail the town. Mail the nine houses that watched your truck all day. $24 The Missed Call: Your Voicemail Is the Most Expensive Employee You Have. Your voicemail is the most expensive employee you have. $24

Hiring & Labor Costs

10 tools

Should I Hire? Break-Even Calculator "I think I need to hire someone." That sentence has ended more small businesses than any recessi $29 What Should I Pay My Salespeople? (rebuilt Sept 8, 2026) Most comp arguments are secretly about one number — on-target earnings — when the real decision $34 What Turnover Is Really Costing You (rebuilt Sept 8, 2026) When someone quits, the visible costs are a job ad and a few interviews. The invisible ones are $32 The Bad Hire Bill: Cost Calculator, Hiring Scorecard & 90-Day Gates A bad hire never sends an invoice — so you remember it as "a rough few months." Itemized, the sa $24 The 90-Day Onboarding Plan Builder: Learn, Do, Own & the Three Gates "They'll figure it out" is a six-month plan that costs $24,000. $26 The Training Matrix: Who Can Do What, and Where One Absence Stops the Shop Invoicing lives in Dana. Payroll lives in you. Nobody drew the picture — so nobody sees it until $24 The First Hire Decision: A Capacity Bet, Priced Your first hire isn't an expense decision. It's a capacity bet — and this prices the bet. $26 The Hiring Funnel: Good Candidates Are Gone in Ten Days. Your Process Takes Thirty-Eight. Good candidates are gone in ten days. Your process takes thirty-eight. $24 The Labor Clock: You Can't Fix Last Week's Labor. The Clock Only Turns One Way. You can't fix last week's labor. The clock only turns one way. $26 The Apprentice Math: He Isn't Cheaper in Year One. He's Cheaper Forever After. He isn't cheaper in year one. He's cheaper forever after. $26

Big Money Decisions

12 tools

Buy, Finance, Lease or Rent? Equipment Calculator Every dealer has a confident answer. Every one of them sells something. $29 What Is My Business Worth? Your tax return says you made $62,000. A buyer would say you made $211,700. $44 Should We Add This Service Line? Every new service line looks good in your head. Here's what this one looks like on paper. $32 Rental Property Per-Door Dashboard Rent minus the mortgage is not your profit. Find out what each door actually pays you. $34 Should We Open a Second Location? (rebuilt Sept 8, 2026) Second locations don't fail at the build-out. They fail in month five. $39 Should I Buy This Business? The broker's one-pager says it nets $218,000. Here is what it earns *you* — and the most you can $44 Should I Buy This Franchise? The discovery day shows you Item 19's median. It never shows you these two numbers. $34 The Shop Decision: Your First Commercial Space The storage unit was temporary three years ago. Here is what a real shop must earn — and whether $27 Launch the SKU: Product Launch Break-Even Calculator The supplier's minimum is 500 units. Here is exactly what that bet costs, and the sell-through t $24 The Partnership Split: Fairness Calculator for Business Partners One of you works sixty hours a week. The other works fifteen and put in the money. The split is $27 The Iron Decision: Rent, Finance, or Buy the Machine The rental counter guy knows your name now. Here's the math on whether he should. $29 The Airbnb Door: Short-Term Rental Profit, Occupancy & Break-Even Dashboard Nightly rate times thirty, minus the mortgage, is not your profit. $34

Customers & Retention

12 tools

Customer Retention Value Calculator You count the customers you win. Do you count the ones you quietly lose? $32 Which Customers Actually Make You Money Your biggest customer is not necessarily your best one. One of them might be costing you money. $34 What Would a Maintenance Plan Be Worth? Money that arrives on the first of the month, whether or not the phone rang. $34 Should I Take This Big Customer? They'd be a third of your business. The margin is squeezed, the terms are net-60, and they can l $29 The Service Plan Builder: Maintenance Agreements That Pay Twice The $219 maintenance plan was never the product. The first phone call is. $27 The Membership Math: Churn, the Ceiling & the Levers Your member count stalls at the same number every year. That number was never a mystery — it's n $26 The Turnover Bill: Tenant Turnover Cost & Retention Math The most expensive event in your rental year is not the water heater. It's the move-out. $24 The Service Recovery Playbook: Triage, SLAs & Make-It-Right Authority Most complaints are cheap to fix and expensive to fumble. $24 The Customer Concentration Alarm: When Your Best Customer Is Your Biggest Risk Your biggest customer isn't an asset on these terms. It's a landlord. $26 The Loyalty Math: The Punch Card Gives Your Biggest Discount to People Who'd Come Anyway. The punch card gives your biggest discount to the people who'd come anyway. $24 The Return Rate: A Return Costs Far More Than the Refund. Most Sellers Only Count the Refund. A return costs far more than the refund. Most sellers only count the refund. $24 The Two-Minute Close: The Last Two Minutes of a Job Are Worth More Than the First Two Hours. The last two minutes of a job are worth more than the first two hours. $22