Tools
Know the number before you decide.
140 working models for the decisions that cost the most — what to charge, who to hire, which customer is quietly losing you money, whether the truck pays for itself. Each one does the arithmetic, shows the assumptions it is making, and prints on a page you can hand to somebody.
Not on the shelf
Looking for a custom solution?
When what you need is not one of the models below, I build it — software made for the way your business actually works, rather than a template bent until it nearly fits.
Financial Health
11 tools
Small Business Financial Health Dashboard
Stop guessing whether your business is actually making money.
$29
Small Business Bookkeeping & Tax-Prep Organizer
Most small businesses do their bookkeeping in March, for the year that ended in December, out of
$24
How Much Can I Pay Myself?
How much are you actually paying yourself per hour?
$27
If Revenue Drops: The Downturn Playbook
If your revenue dropped 30% next month, what would you cut first? And second? And how long would
$29
The Month-End Close: Checklist & Reconciliation Tracker
A P&L that arrives on the 20th is a history lesson. One that arrives on the 7th is a steering wh
$24
The Owner's Paycheck: What You Make, What the Job Pays, and the Gap
You "make $48,000." You actually took $90,000. And you're still underpaid by $23,500.
$29
The Subscription & Card Sprawl Cleanup: Find the Zombies, Fix the Cards
Your business pays for things nobody has opened since March.
$24
The Warranty Reserve: Warranty Work Is a Cost You Haven't Been Booking
Warranty work isn't bad luck. It's a cost of goods you haven't been booking.
$24
The Daily Number: You Can't Steer a Business You Only Look At Monthly
You can't steer a business you only look at monthly.
$22
The Annual Physical: Your Business Gets a Checkup Once a Year, or an Autopsy Eventually.
Your business gets a physical once a year, or an autopsy eventually.
$39
The Insurance Review: You Renewed It Four Times Without Reading It. The Business Changed Every Year.
You renewed it four times without reading it. The business changed every year.
$24
Pricing & Quoting
20 tools
Job Quoting & Bid Calculator
You are probably quoting off the wrong labor rate. Almost every contractor is.
$34
Price Increase Toolkit
You can lose 20% of your customers and make exactly the same money.
$34
Quote Follow-Up & Pipeline Tracker
You didn't lose that job to a cheaper bid. You lost it because nobody called.
$27
What a Discount Really Costs
Twenty percent off doesn't cost you twenty percent. At a 40% margin, it costs you half your prof
$29
Price the Room: Workshop, Class & Event Pricing Calculator
Your $89 workshop needs 22 seats to break even. The room holds 20.
$24
Bid or No-Bid: The RFP Decision Calculator
You win one bid in five. That means every win carries $18,000 of bidding cost — is that in your
$29
The Wholesale Line Sheet: Pricing Ladder & Buyer-Ready Sheet
A shop pays you half of retail — and still has to make its own margin. Your price has to carry t
$24
The Price List Rebuild: Service Menu Audit & Repricing
Your menu was priced years ago, by feel. Since then everything went up — and the menu moved late
$26
The Retainer Builder: Recurring Revenue for Service Pros
Project work pays in lumps and starves in gaps — and the gaps don't schedule themselves around y
$24
The Quote Follow-Up Machine: The Ladder That Closes What Silence Kills
Quotes die of silence, not price.
$26
The Price Book Builder: Flat-Rate Prices From Your Real Costs, Not Your Nerve
The kitchen table is the most expensive room in your business.
$29
The Quote Clock: The Fastest Quote Wins More Often Than the Cheapest One.
The fastest quote wins more often than the cheapest one.
$26
Free Delivery Threshold: The Delivery Math
"Free delivery over $35."
$24
Seasonal Contract or Per-Push? The Snow Pricing Calculator
Your seasonal contract is a bet on the weather.
$24
The Contractor's Ten: Fillable PDF Forms Pack
Ten forms every contractor uses. One design. Fill them in the truck.
$27
The Rain Day: What Weather Costs an Outdoor Trade
You lost 49 days to weather last year.
$27
The Menu Matrix: Stars, Plowhorses, Puzzles and Dogs
Your menu has four stars and three dogs.
$29
The Session: What a Photography Session Actually Pays Per Hour
Your $175 mini pays $44.91 an hour once you count the editing.
$24
The Fuel Line: Fuel Surcharge Calculator
Diesel went up 95 cents. Your rates didn't.
$24
The Bay: Auto Repair Shop Effective Labor Rate & Break-Even Hours
The sign says $135 an hour. Your shop earns $79.
$29
Cash Flow & Collections
12 tools
13-Week Cash Flow Forecast
Profit is an opinion. Cash is a fact.
$32
Who Owes You Money? AR Aging & Collections Tracker
You did the work. Here is who still has not paid for it, in the order to chase them, with the wo
$27
What Is This Money Really Costing You? (rebuilt Sept 8, 2026)
Lenders never describe price the same way twice — because comparison is bad for business. Theirs
$34
Feast & Famine: The Seasonal Cash Planner
Your business doesn't fail in August. It fails in February, with August's spending habits.
$29
The Cash Buffer: Survival-Weeks Calculator & Build Plan
If revenue stopped today, how long does the machine keep running? Most owners answer with a winc
$22
The Deposit & Draw Schedule: Who's Financing This Job, You or Them?
If you start work before money moves, you're the bank now.
$26
The Slow Season Payroll Bridge: The Crew You Lay Off Costs More Than the Crew You Carry
January's layoff is expensive. Nobody invoices it.
$26
The Gift Card Float: The Only Loan Your Customers Give YOU
Gift cards are the only loan your customers give YOU.
$24
The Late Fee & Terms Sheet: Your Terms Aren't Mean. Your Silence Is Expensive.
Your terms aren't mean. Your silence is expensive.
$24
The Card Fee Bill: You Have a Silent Partner Taking 3.1% Off the Top of Every Job.
You have a silent partner taking 3.1% off the top of every job.
$24
The Write-Off Decision: Chasing It Is Also a Cost. Nobody Ever Prices That Side.
Chasing it is also a cost. Nobody ever prices that side.
$24
The Standby Line: Apply for Credit in the Best Month You've Ever Had, Not the Worst.
Apply for credit in the best month you've ever had, not the worst.
$24
Marketing & Leads
17 tools
Marketing Channel ROI Tracker
"Half my advertising is wasted. I just don't know which half."
$34
What a Referral Is Actually Worth
Your best customers already recommend you. Almost none of them have been asked to.
$29
The Review Engine: Google Review Velocity & Value Calculator
The competitor with 180 reviews gets the call. Here is the machine that catches them — it costs
$22
The Lead Ledger: Real Estate Lead-Source ROI
The sphere produces a closing for $1,050. The Facebook ads produce the same closing for $6,600.
$26
The Marketing Budget Allocator: Return Per Dollar, By Channel
Marketing budgets are set by history — last year's split plus whoever asked loudest. Returns don
$26
The Sales Pipeline Truth: Weighted Forecast & Coverage
Every pipeline is three numbers wearing one name.
$26
The Referral Engine: Track the Cheapest Customers You Have & Ask On Purpose
Your cheapest customer is hiding inside your happiest one.
$24
The Email List Starter: Your Followers Are Rented. Your List Is Owned.
Your Instagram followers are rented. Your email list is owned.
$24
The Trade Show ROI Ledger: The Booth Doesn't Lose Money. The Missing Follow-Up Does.
The booth doesn't lose money. The missing follow-up does.
$24
The Google Business Profile Tune-Up: The Storefront on the Busiest Street in Town, Undusted Since You Opened.
It's the storefront on the busiest street in town — and you haven't dusted it since you opened.
$24
The Before & After Photo System: You Produce Proof Every Day and Throw 85% of It Away.
You produce proof every single day — and throw 85% of it away.
$22
The Neighborhood Mailer Math: Don't Mail the Town. Mail the Nine Houses Watching Your Truck.
Don't mail the town. Mail the nine houses that watched your truck all day.
$24
The Missed Call: Your Voicemail Is the Most Expensive Employee You Have.
Your voicemail is the most expensive employee you have.
$24
HVAC 52-Week Content Pack: A Year of Posts for a Heating & Air Company
Fifty-two posts for a heating and air company, written out — in the order the season actually ru
$22
Plumbing 52-Week Content Pack: A Year of Posts for a Plumbing Company
Most plumbers post four times in January and nothing in August.
$22
The Sign: Is a $10,000 Sign Worth It?
The sign company says it pays for itself.
$24
Lawn Care 52-Week Content Pack: A Year of Posts for a Lawn & Landscape Company
Most lawn companies post six times in April and nothing in July.
$22
Hiring & Labor Costs
12 tools
Should I Hire? Break-Even Calculator
"I think I need to hire someone." That sentence has ended more small businesses than any recessi
$29
What Should I Pay My Salespeople? (rebuilt Sept 8, 2026)
Most comp arguments are secretly about one number — on-target earnings — when the real decision
$34
What Turnover Is Really Costing You (rebuilt Sept 8, 2026)
When someone quits, the visible costs are a job ad and a few interviews. The invisible ones are
$32
The Bad Hire Bill: Cost Calculator, Hiring Scorecard & 90-Day Gates
A bad hire never sends an invoice — so you remember it as "a rough few months." Itemized, the sa
$24
The 90-Day Onboarding Plan Builder: Learn, Do, Own & the Three Gates
"They'll figure it out" is a six-month plan that costs $24,000.
$26
The Training Matrix: Who Can Do What, and Where One Absence Stops the Shop
Invoicing lives in Dana. Payroll lives in you. Nobody drew the picture — so nobody sees it until
$24
The First Hire Decision: A Capacity Bet, Priced
Your first hire isn't an expense decision. It's a capacity bet — and this prices the bet.
$26
The Hiring Funnel: Good Candidates Are Gone in Ten Days. Your Process Takes Thirty-Eight.
Good candidates are gone in ten days. Your process takes thirty-eight.
$24
The Labor Clock: You Can't Fix Last Week's Labor. The Clock Only Turns One Way.
You can't fix last week's labor. The clock only turns one way.
$26
The Apprentice Math: He Isn't Cheaper in Year One. He's Cheaper Forever After.
He isn't cheaper in year one. He's cheaper forever after.
$26
Booth Rent or Commission? The Salon Chair Calculator
"I could rent a chair down the street for $225 and keep everything."
$29
The Bonus Pool: What You Can Afford to Give at Year-End
Policy says $7,950. Cash says $4,587.
$27
Operations & SOPs
10 tools
The 20-Minute SOP System
You are the only person who knows how it's done. That's not a strength — it's a ceiling.
$24
The One-Page Plan & Operating Rhythm
You wrote a business plan once. Twenty pages, one weekend. When did you last open it?
$26
What Rework Is Really Costing You (rebuilt Sept 8, 2026)
Rework never appears on a payroll report — but the sample shop pays it like a wage: $45,552 a ye
$34
If I'm Not Here Tomorrow: The Owner's Continuity File
Your business runs on things that live only in your head. This file is where they go instead.
$24
The Engineering Change Log: ECO Control for Small Shops
Everyone in manufacturing has heard that changes get more expensive the later they're caught. Yo
$26
The SOP Library: Small Business Operations (Notion Template)
Your business runs on things only one person knows. This is where they go.
$24
The Warranty & Callback Tracker: What Going Back Really Costs
A callback is a job that pays you twice to do once.
$26
The Handoff File: If You're Out for a Month, What Happens Tuesday?
Every business has this file. Most keep it in the owner's head.
$26
The Equipment Replacement Timer: Repair, Replace & the Fund That Ends Emergencies
The third repair is the machine telling you something.
$26
The Second Trip: The Four-Dollar Part That Costs You Eighty-Three.
The four-dollar part that costs you eighty-three.
$24
Job & Project Costing
10 tools
Handmade Seller True Profit Calculator
You sold it for $32. What did you actually keep — and what did you earn per hour making it?
$24
What Your Trucks Really Cost: Per-Mile Fleet Calculator
Your truck's costs arrive in pieces — so nobody ever adds them up. Here is what each one costs p
$27
The Change Order Fix: Pricing Calculator & Giveaway Log
"Ah, we'll just take care of it." Said on a ladder, six times a job. Here is what it actually co
$24
Was the Fair Worth It? Market & Booth Day Profit Calculator
You sold $1,100 at the fall festival and told everyone it went great. It paid you $11.95 an hour
$19
The Estimate Autopsy: Quoted vs Actual Job Costing
Every job was profitable on paper. Then the demo surprise, the "while you're here," the third tr
$27
The Change Order Goldmine: Where Job Margin Hides, Leaks, or Gets Signed
"While you're here, could you just..." is the most expensive sentence your customers say.
$26
The Plate Cost: Your Menu Has Three Items Quietly Buying Nothing but Your Time.
Your menu has three items quietly buying nothing but your time.
$26
The Service Radius: The Job Two Towns Over Pays Less Than the One Down the Street. Much Less.
The job two towns over pays less than the one down the street. Much less.
$26
The Loaded Mile: Owner-Operator Cost Per Mile & Rate Floor
Your truck payment is not your cost per mile.
$32
The Vending Route: Which Machines Pay
Your route grosses $2,000 a week.
$27
Big Money Decisions
12 tools
Buy, Finance, Lease or Rent? Equipment Calculator
Every dealer has a confident answer. Every one of them sells something.
$29
What Is My Business Worth?
Your tax return says you made $62,000. A buyer would say you made $211,700.
$44
Should We Add This Service Line?
Every new service line looks good in your head. Here's what this one looks like on paper.
$32
Rental Property Per-Door Dashboard
Rent minus the mortgage is not your profit. Find out what each door actually pays you.
$34
Should We Open a Second Location? (rebuilt Sept 8, 2026)
Second locations don't fail at the build-out. They fail in month five.
$39
Should I Buy This Business?
The broker's one-pager says it nets $218,000. Here is what it earns *you* — and the most you can
$44
Should I Buy This Franchise?
The discovery day shows you Item 19's median. It never shows you these two numbers.
$34
The Shop Decision: Your First Commercial Space
The storage unit was temporary three years ago. Here is what a real shop must earn — and whether
$27
Launch the SKU: Product Launch Break-Even Calculator
The supplier's minimum is 500 units. Here is exactly what that bet costs, and the sell-through t
$24
The Partnership Split: Fairness Calculator for Business Partners
One of you works sixty hours a week. The other works fifteen and put in the money. The split is
$27
The Iron Decision: Rent, Finance, or Buy the Machine
The rental counter guy knows your name now. Here's the math on whether he should.
$29
The Airbnb Door: Short-Term Rental Profit, Occupancy & Break-Even Dashboard
Nightly rate times thirty, minus the mortgage, is not your profit.
$34
Buying & Suppliers
9 tools
Inventory Reorder & Cash Calculator
Two-thirds of the money on your shelves may not be working.
$29
Supplier Savings & Negotiation Toolkit
You spend your energy on sales. Meanwhile 45 cents of every dollar walks straight back out to yo
$29
The Dead Stock Finder: Inventory Cash Audit & Markdown Plan
Inventory feels like wealth and spends like a wall. Here's the audit that finds the cash asleep
$24
The Vendor Scorecard: Supplier Comparison & Review System
Every buying decision eventually collapses into the quote — because the quote is easy to compare
$27
The RFQ Comparator: Landed Cost Per Good Unit
One quote is ex-works with a tooling fee. One includes freight but wants prepayment. One is 26%
$24
The Purchase Order Discipline: Numbered POs, Thresholds & the Three-Way Match
The invoice you didn't expect is the one you already approved — by saying nothing.
$24
The Inventory Reorder Point: "We're Out" Is a Math Error, Not Bad Luck
"We're out" is a math error, not bad luck.
$24
The Price Creep Audit: Nobody Decided to Raise Your Prices 7%. It Happened One Invoice at a Time.
Nobody decided to raise your prices 7%. It happened one invoice at a time.
$24
The Bulk Buy: When the Volume Discount Is Worth the Cash
The rep says 16% off if you take the year.
$27
Customers & Retention
13 tools
Customer Retention Value Calculator
You count the customers you win. Do you count the ones you quietly lose?
$32
Which Customers Actually Make You Money
Your biggest customer is not necessarily your best one. One of them might be costing you money.
$34
What Would a Maintenance Plan Be Worth?
Money that arrives on the first of the month, whether or not the phone rang.
$34
Should I Take This Big Customer?
They'd be a third of your business. The margin is squeezed, the terms are net-60, and they can l
$29
The Service Plan Builder: Maintenance Agreements That Pay Twice
The $219 maintenance plan was never the product. The first phone call is.
$27
The Membership Math: Churn, the Ceiling & the Levers
Your member count stalls at the same number every year. That number was never a mystery — it's n
$26
The Turnover Bill: Tenant Turnover Cost & Retention Math
The most expensive event in your rental year is not the water heater. It's the move-out.
$24
The Service Recovery Playbook: Triage, SLAs & Make-It-Right Authority
Most complaints are cheap to fix and expensive to fumble.
$24
The Customer Concentration Alarm: When Your Best Customer Is Your Biggest Risk
Your biggest customer isn't an asset on these terms. It's a landlord.
$26
The Loyalty Math: The Punch Card Gives Your Biggest Discount to People Who'd Come Anyway.
The punch card gives your biggest discount to the people who'd come anyway.
$24
The Return Rate: A Return Costs Far More Than the Refund. Most Sellers Only Count the Refund.
A return costs far more than the refund. Most sellers only count the refund.
$24
The Two-Minute Close: The Last Two Minutes of a Job Are Worth More Than the First Two Hours.
The last two minutes of a job are worth more than the first two hours.
$22
The Cleaner's Ten: Fillable PDF Forms Pack for Cleaning Companies
Ten forms every cleaning company needs. One design. Fill them on your phone.
$27
Scheduling & Capacity
9 tools
Can I Take This Job? Capacity Planner
"Yeah, we can get to that in a couple of weeks."
$32
The Owner's Hour: Time Audit & Delegation Calculator
You are doing $16-an-hour errands while owning a $32-an-hour job — and the $81 selling hours go
$24
What a No-Show Costs: The Appointment Business Calculator
Your 2pm didn't show. The materials come back — the hour never does. Here's what the empty chair
$24
The Job Pipeline Tracker (Airtable Template)
Your pipeline number is a lie. This base tells you the honest one.
$24
The Meeting Diet: Price Every Recurring Meeting, Then Keep, Shrink or Kill
The Monday all-hands costs $33,000 a year, and nobody remembers deciding to have it.
$24
The No-Show Killer: The Empty-Chair Bill & the Policy That Shrinks It
An empty chair doesn't cost you margin. It costs you the whole appointment.
$24
The Busy Season War Plan: Won in the Eight Quiet Weeks Before It
The busy season is won in the eight quiet weeks before it.
$26
The Slow Day Playbook: The Phone Isn't Ringing. The Clock Is Still Running.
The phone isn't ringing. The clock is still running.
$22
The Route Day: Stops, Drive Time & Profit Per Crew-Day
A route business does not make money per job.
$29
Scheduling & Time
3 tools
Run It or Cancel It? The Class Minimum Calculator
You teach the 6 a.m. class for four people because cancelling feels worse than losing money.
$22
Go or No-Go? The Food Truck Event Calculator
"We had 2,500 people last year. The vendor fee is $500."
$24
Close for a Week: What the Owner's Vacation Actually Costs
You took three days off last year.
$22